ACT II: #IAMAWEC

Welcoming us to Botswana, Permanent Secretary Kabelo Antony Ebineng emphasized the significance of Sustainable Development Goals (SDGs) in the nation's journey towards vision 2036. He underscored the pivotal role of women entrepreneurship in advancing SDG objectives and announced plans for the Ministry of Entrepreneurship to partner with entrepreneurs across Africa, aiming to open Botswana up for trade and foster economic growth.

The opening keynote speaker was Monica Musonda, the CEO of Java Foods. As the founder of Zambia's leading instant noodle brand eeZee Noodles and producer of a fortified high-energy protein cereal, Monica graced the podium to impart words of wisdom to the AWEC sisters. With years of experience and success under her belt, the AWEC community welcomed her insights as she shared the biggest lessons in her entrepreneurial journey. 

1. Success is a journey of gradual progress. Begin modestly, focus on financial understanding, and scale your business steadily over time.
2. In the face of challenges, let your passion fuel your determination to push forward.
3. Deeply understand the needs and preferences of your target market. Tailor your products or services to meet these demands effectively.
4. Forge meaningful connections within your industry and seek guidance from mentors. Embrace a mindset of continuous learning and growth.
5. Prioritize establishing a strong presence in your local market before considering international expansion. Build a solid foundation for growth by catering to the needs of your domestic audience.

“In Dr. May's #WeAreAWEC session, we learned to talk confidently about ourselves and our work in a captivating way that shares our stories, as well as taking care of our mental health and that of others. We found that even a simple question like "How are you?" can lead to meaningful conversations, including sharing our elevator pitch. I tried this hack over tea break and it works!” - Ann Ichungwa (Cohort 6)

In the afternoon, alumnae engaged in a series of different Learning Labs, and applied and interactive workshops led by international experts.

“Win-Win Partnerships are built on mutual success. Before partnering, assess your intellectual property and protect it legally. Documenting the partnership thoroughly and establishing clear guidelines ensures transparency and accountability. Partnership agreements should evolve alongside the partnership's growth. Consider the impact of AI on existing partnerships. Approach collaborations confidently, emphasizing your unique value offering.” - Priscah Mufunde (Cohort 4)

“From the Effective Governance Structures Learning Lab, I learned that understanding the role of boards in my business is key. Whether corporate or advisory, each serves a distinct purpose. It's crucial to choose board members carefully and select the right governance model for my country. Diversifying the board enhances its effectiveness, and establishing a strong owner-board chair-CEO relationship is vital. When it comes to board remuneration, affordability should guide decisions, avoiding shareholding. Ultimately, boards increase revenue, productivity, and accountability, providing essential structure and momentum.” - Raifa Ali (Cohort 6)

ACT 3: #WEAREAWEC

Panel Discussion Key Takeaways

“I learned invaluable strategies for securing funding from Taolo Modisi, Non-Executive Director various and Chief Executive, Alpha Reign. Thorough research into suitable funding sources is crucial, ensuring they align with my business needs. Leveraging referrals is a key tactic, emphasizing the importance of connections in the funding process. Building trust and transparency over time resonated deeply with me and highlighted the significance of nurturing strong relationships with potential funders. Lastly, maintaining active engagement with prospective partners and providing regular updates on my progress stood out as essential steps in securing financial support for my venture. I feel ready and equipped to seek funding.” - Emeraba Tony Uzoebo (Cohort 3)

"Innovations and enterprise, as identified by The Honorable Helen Chedza Chilisa, Deputy Permanent Secretary of the Ministry of Entrepreneurship in Botswana, serve as the engines driving Botswana towards high-income status, with the equity and economic inclusion agenda emphasizing the protection of people and livelihoods. Facilitation of government systems, digitalization, investment in value chain development, cultivation of a mindset change, and collaboration with intrapreneurs to foster business development for an export-driven economy." - Freda Muyambo (Cohort 2)

"Arun Iyer, Co-Founder and CEO of Alpha Direct Insurance Co., emphasized  that it takes a village to raise a child; it takes an ecosystem to raise a business.' He urged us to actively seek collaboration and partnership opportunities to foster business growth and disrupt markets.” - Perpetua Omondi (Cohort 6)

As the General Assembly drew to a close, we all came together for the closing dinner. The highlight of the evening was a mesmerizing cultural performance that had everyone on their feet, dancing and celebrating their diverse heritages.

A special thank you to everyone who made the AWEC General Assembly 2024 a resounding success. The AWEC team expresses heartfelt gratitude to all contributors, including GA speakers, board members, major donors, mentors, the alumnae advisory board, the AWEC team, and the entire community. Each individual's efforts are deeply appreciated and celebrated. It is this collective support and collaboration that drives AWEC's success and impact.